In this episode of the CX Mixer podcast, host Larry Thoma interviews Katie from Simple Modern and Jennifer from 32 Degrees. They explore how brands can leverage AI to enhance customer experience, fight fraud, and create seamless post-purchase experiences while increasing loyalty. The guests share insights on misconceptions about selling everyday products, their CX strategies, and tools they use to improve customer interactions. They discuss the challenges of managing customer expectations for low-priced items and the importance of empathy in customer service. The conversation also touches on the role of AI in customer support and how it can be effectively integrated without compromising the human touch.

Socials:

Larry: https://www.linkedin.com/in/larrythoma/

Katie:https://www.linkedin.com/in/katie-mitchell-37b51921a/

Jennifer: https://www.linkedin.com/in/jennifer-villalba-34999469/