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429: Practitioner Stories: Balancing Innovation And Trust With Forrester’s Izola AI

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Manage episode 520089549 series 167788
Content provided by Forrester. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Forrester or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
This week, Doug Washburn — Forrester's VP of product management — joins Angelina and Martin for a deep dive into how he helped launch Forrester’s Izola AI chatbot. Doug shares the organizational mindset, executive commitment, and rapid development cycles that helped Forrester bring a generative AI solution to market ahead of other research organizations. Doug shares candid insights on balancing speed with accuracy, the importance of grounding AI responses in trusted research, and the ongoing challenges of collaboration and client engagement.
  continue reading

202 episodes

Artwork
iconShare
 
Manage episode 520089549 series 167788
Content provided by Forrester. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Forrester or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
This week, Doug Washburn — Forrester's VP of product management — joins Angelina and Martin for a deep dive into how he helped launch Forrester’s Izola AI chatbot. Doug shares the organizational mindset, executive commitment, and rapid development cycles that helped Forrester bring a generative AI solution to market ahead of other research organizations. Doug shares candid insights on balancing speed with accuracy, the importance of grounding AI responses in trusted research, and the ongoing challenges of collaboration and client engagement.
  continue reading

202 episodes

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