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Episode 89: What Pharma Can Learn from Apple
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This week we’re joined by none other than Ben Kay - podcaster, blogger, novelist, Creative Review contributor, ex-Creative Director at Apple, Droga5, AMV, Luna BBDO etc… basically, a walking awards cabinet. 🏆
Ben’s dipped his toes into the world of pharma advertising and shares his observations. In this episode, Ben breaks down what healthcare marketing can borrow from the fruit-shaped tech giants in Cupertino (spoiler: it’s not just clean design and turtle-necked presentations).
💡 What to expect:
🍎 Apple-level creative thinking
💊 Pharma truths with a twist
🙃 Advice you’ll actually use
🎤 One or two mic drops. Maybe more...
#NotAllAwardsAreCreatedEqual
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