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36: My Launch Day Playbook: How I Used Ethical Urgency to Sell 50% of My Course in 6 Hours

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Manage episode 511365007 series 3647894
Content provided by Em Connors. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Em Connors or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Ever wondered how to build real momentum before your launch goes live? In this episode, I’m breaking down how I grew a 450-person waitlist in 2 weeks, converted 50% of those sales within 6 hours—and did it all during back-to-school chaos and my husband’s birthday. If you’re launching soon and want it to feel exciting, not exhausting, this episode is your behind-the-scenes blueprint.

To read the full show notes, CLICK HERE.

Things I cover inside the episode:
✨ How I warmed up my waitlist without sounding salesy
✨ The pre-launch emails I actually send (and what I skip)
✨ How I handle last-minute launch-day tech + timing
✨ What I track during launch week (and what I ignore)
✨ The “early access” energy that gets people to buy fast
✨ The mindset shift that helped me stop panicking on Day 1

🔗 Helpful Links & Resources:
Episode 33: How I Built and Launched My Online Program Using ChatGPT (Plus My Exact Waitlist Strategy)
50% off your first year of Flodesk before unlimited pricing disappears!
Insta Stories that Sell Masterclass
Hop on the waitlist for the next round of The Messaging Edit
Hilary Krueger's Instagram Page (Who I ran Course Creation Camp with)

Connect with me:
🫶🏼 Follow me on Instagram for daily insights
🫶🏼 Join my 321 Create Newsletter for weekly content tips
🫶🏼 Check out The Content Coven Membership

Be sure to hit "Subscribe" or "Follow" so you never miss an episode!

  continue reading

40 episodes

Artwork
iconShare
 
Manage episode 511365007 series 3647894
Content provided by Em Connors. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Em Connors or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Ever wondered how to build real momentum before your launch goes live? In this episode, I’m breaking down how I grew a 450-person waitlist in 2 weeks, converted 50% of those sales within 6 hours—and did it all during back-to-school chaos and my husband’s birthday. If you’re launching soon and want it to feel exciting, not exhausting, this episode is your behind-the-scenes blueprint.

To read the full show notes, CLICK HERE.

Things I cover inside the episode:
✨ How I warmed up my waitlist without sounding salesy
✨ The pre-launch emails I actually send (and what I skip)
✨ How I handle last-minute launch-day tech + timing
✨ What I track during launch week (and what I ignore)
✨ The “early access” energy that gets people to buy fast
✨ The mindset shift that helped me stop panicking on Day 1

🔗 Helpful Links & Resources:
Episode 33: How I Built and Launched My Online Program Using ChatGPT (Plus My Exact Waitlist Strategy)
50% off your first year of Flodesk before unlimited pricing disappears!
Insta Stories that Sell Masterclass
Hop on the waitlist for the next round of The Messaging Edit
Hilary Krueger's Instagram Page (Who I ran Course Creation Camp with)

Connect with me:
🫶🏼 Follow me on Instagram for daily insights
🫶🏼 Join my 321 Create Newsletter for weekly content tips
🫶🏼 Check out The Content Coven Membership

Be sure to hit "Subscribe" or "Follow" so you never miss an episode!

  continue reading

40 episodes

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