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Are you doing the WRONG marketing?

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Content provided by Jess Van Den. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jess Van Den or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

There are 2 business models you might be using for your handmade business.

1. You make products that people want to come back for over and over again.

2. You make products that people will most likely only buy once (or maybe once or twice).

Which one are you – and are you using the right marketing channels for your business model?

Today I’ll outline the difference between these two models, and explain which marketing strategies you should use for each.

You can listen to the podcast below, or on your fave podcast app – or you can watch it on YouTube!

Keep thriving,

Jess

✨P.S. Thriver Circle members, if you haven’t already, make sure to check out our newest mini-course – Fundamentals of Selling & Launching Online!

If you’re not already a member, you can join right now and get immediate access to this and all our other mini-courses and workshops.

Support the show

Watch on YouTube…

Listen Now

  continue reading

308 episodes

Artwork
iconShare
 

Fetch error

Hmmm there seems to be a problem fetching this series right now. Last successful fetch was on May 14, 2025 13:18 (2d ago)

What now? This series will be checked again in the next day. If you believe it should be working, please verify the publisher's feed link below is valid and includes actual episode links. You can contact support to request the feed be immediately fetched.

Manage episode 482297701 series 1282416
Content provided by Jess Van Den. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jess Van Den or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

There are 2 business models you might be using for your handmade business.

1. You make products that people want to come back for over and over again.

2. You make products that people will most likely only buy once (or maybe once or twice).

Which one are you – and are you using the right marketing channels for your business model?

Today I’ll outline the difference between these two models, and explain which marketing strategies you should use for each.

You can listen to the podcast below, or on your fave podcast app – or you can watch it on YouTube!

Keep thriving,

Jess

✨P.S. Thriver Circle members, if you haven’t already, make sure to check out our newest mini-course – Fundamentals of Selling & Launching Online!

If you’re not already a member, you can join right now and get immediate access to this and all our other mini-courses and workshops.

Support the show

Watch on YouTube…

Listen Now

  continue reading

308 episodes

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