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What if the oldest ethical principle in human history held the key to transforming your business, leadership, and relationships? The Golden Rule – "do unto others as you would have them do unto you" – sounds deceptively simple, yet remains profoundly underutilised in our increasingly complex world.
Kenyan leadership coach and community leader Sir Simon Macharia joins us for a thought-provoking conversation that reframes this ancient wisdom for modern challenges. He expertly unravels why treating others well must begin with healthy self-regard – you simply cannot give what you don't possess. This crucial insight explains why many well-intentioned leaders struggle to implement ethical frameworks despite knowing better.
The discussion takes unexpected turns as Simon shares powerful client transformation stories, revealing how patience and consistent application of ethical principles create ripple effects across generations. One particularly moving example involves a client battling fear after job loss who eventually became a mentor herself, multiplying the impact of Simon's coaching across continents.
Most compelling is Simon's perspective on reputation in business: "A good name is better than money. You can't buy reputation." This truth cuts through conventional business thinking, suggesting that ethical conduct based on the Golden Rule isn't merely morally sound—it's strategically advantageous for sustainable success.
Whether you're leading a multinational corporation, small team, family, or simply yourself, this episode offers practical wisdom for creating positive change through intentional application of timeless principles. Connect with Simon through LinkedIn to explore leadership development, coaching services, or speaking engagements focused on bringing ethical frameworks into your organisation.

Music, lyrics, guitar and singing by Dr Ariel Rosita King
Teach me to live one day at a time
with courage love and a sense of pride.
Giving me the ability to love and accept myself
so I can go and give it to someone else.
Teach me to live one day at a time.....

The Business of Life
Dr Ariella (Ariel) Rosita King
Original Song, "Teach Me to Live one Day At A Time"
written, guitar and vocals by Dr. Ariel Rosita King
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