Joel Dommett and Ben Shephard continue their highly questionable journey to launch a new skincare brand. This week, the duo attempts to craft a powerful mission statement. Along the way, the boys bravely asks the question no-one else wants to know the answer to... Can hemorrhoid cream really tighten your under-eye bags?

Plus comedian and voice of Love Island, Iain Stirling, weighs in, critiquing Joel's timekeeping and business acumen and Ben’s wife also voices her encouragement and concerns...

Ben and Joel are taking the plunge—but they need help! Join our FREE Patreon today at patreon.com/thebusinessmen

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