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John Ghiorso: The Fast Track Process to Scale Your Business Quickly

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Manage episode 499423079 series 2475757
Content provided by Ty Crandall. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Ty Crandall or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

John Ghiorso is a serial entrepreneur and seasoned marketing strategist known for building and scaling high-performing digital agencies. In 2008, he founded Orca Pacific, a full-service Amazon agency that grew into one of the world’s leading Amazon and eCommerce firms. After more than a decade of growth, John successfully led the sale of Orca to Media.Monks (S4 Capital) in 2020 and remained on board through 2023 to complete his earn-out.

Now, John is the Founder and CEO of VantaFive, a venture studio dedicated to launching and scaling marketing services companies. With a focus on matching specialized operators with high-demand market opportunities, VantaFive is building the next generation of niche agencies from the ground up.

So far, John has launched:

  • Influent – a full-service LinkedIn agency helping B2B brands grow through content, engagement, and advertising.

  • Longbow – an AI-powered outbound messaging agency delivering scalable, high-impact cold outreach.

With a new agency launching every quarter, John’s mission is to build five successful ventures by the end of the year—all while building in public and sharing the behind-the-scenes journey, wins, challenges, and lessons learned along the way.

During the show we disscussed:

  • What you should be doing now to start scaling your business quickly
  • The importance of systemizing scalable growth
  • Why it’s challenging to scale digital advertising—and how to succeed
  • The need for dedicated resources and experts to guide your ads strategy
  • How to identify the top three advertising channels for your business
  • How to generate free leads from organic LinkedIn posts
  • Using modern cold email strategies to accelerate growth
  • The benefits of building hyper-specific niche audiences
  • How to overcome obstacles that slow down your scaling efforts
  • Key insights for producing viral-worthy content
  • Lessons from building five new companies in a single year

Resources:

https://www.vantafive.com/

  continue reading

888 episodes

Artwork
iconShare
 
Manage episode 499423079 series 2475757
Content provided by Ty Crandall. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Ty Crandall or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

John Ghiorso is a serial entrepreneur and seasoned marketing strategist known for building and scaling high-performing digital agencies. In 2008, he founded Orca Pacific, a full-service Amazon agency that grew into one of the world’s leading Amazon and eCommerce firms. After more than a decade of growth, John successfully led the sale of Orca to Media.Monks (S4 Capital) in 2020 and remained on board through 2023 to complete his earn-out.

Now, John is the Founder and CEO of VantaFive, a venture studio dedicated to launching and scaling marketing services companies. With a focus on matching specialized operators with high-demand market opportunities, VantaFive is building the next generation of niche agencies from the ground up.

So far, John has launched:

  • Influent – a full-service LinkedIn agency helping B2B brands grow through content, engagement, and advertising.

  • Longbow – an AI-powered outbound messaging agency delivering scalable, high-impact cold outreach.

With a new agency launching every quarter, John’s mission is to build five successful ventures by the end of the year—all while building in public and sharing the behind-the-scenes journey, wins, challenges, and lessons learned along the way.

During the show we disscussed:

  • What you should be doing now to start scaling your business quickly
  • The importance of systemizing scalable growth
  • Why it’s challenging to scale digital advertising—and how to succeed
  • The need for dedicated resources and experts to guide your ads strategy
  • How to identify the top three advertising channels for your business
  • How to generate free leads from organic LinkedIn posts
  • Using modern cold email strategies to accelerate growth
  • The benefits of building hyper-specific niche audiences
  • How to overcome obstacles that slow down your scaling efforts
  • Key insights for producing viral-worthy content
  • Lessons from building five new companies in a single year

Resources:

https://www.vantafive.com/

  continue reading

888 episodes

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