How to Create a Unique Selling Proposition That Increases High Ticket Sales
Manage episode 487011137 series 3428481
Why are some coaches the obvious choice in their space—while others with the same credentials struggle to get noticed?
In this episode of The Breakthrough Message Show, I walk you through the 4 levels of differentiation that determine how your coaching business is perceived—and why your current unique selling proposition might be keeping you stuck in commodity pricing and low high ticket sales.
If you're tired of blending in and ready to be the only logical choice for your dream clients, this episode is your game-changer.
You’ll discover:
✅ The 4 levels of differentiation (and which one actually sells)
✅ Why frameworks and processes aren't enough to stand out
✅ How your Angle of Mastery™ turns you into a category of one
✅ What power buyers are really looking for when hiring a coach
✅ How to identify and articulate your unique insight that drives demand
🎯 Book your free 15-min Brand Message Assessment: https://BrandMessageSession.com
🎓 Watch the free on-demand class: https://ReadyToInvestClients.com
Connect & Subscribe:
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LinkedIn, IG, TikTok → @FabiPaolini
#HighTicketSales #CoachingBusiness #UniqueSellingProposition #PowerBuyers #MarketingForCoaches #AngleOfMastery #BrandDifferentiation #ExpertPositioning #NeedToHaveOffer
158 episodes