Tamsen Webster is today’s guest + we discuss her fabulous book, Find Your Red Thread. In it she shares a clear, step-by-step method for crafting irresistible messaging.

Tamsen explains the concept of the "red thread" + how it helps businesses connect with their audiences through compelling storytelling. You’ll want to hear this, it’s one of the best books on messaging I’ve read for a long time.

Look for more shows in this Author Interview strand.

Books discussed in this episode:

Find Your Red Thread - Tamsin Webster

The Hero's Journey - Joseph Campbell

Start With Why - Simon Sinek

Tamsen's Website: messagedesigninstitute.com

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If you’d like my help with your Business go to www.lizscully.com/endlessClients

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And don’t forget to get your reading list of the 10 essential reads for every successful biz owner - these are the books Liz recommends almost on the daily to her strategy + Mastermind clients.

This isn’t your usual list of biz books, these answer the challenges you’ve actually got coming up right now. Helpful, quick to read and very timely.

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