Today we provide Chapter 3 of this “Million Dollar Contracting” book review series with special guest and author, Kim Hopkins, Founder & owner of The Electric Connection out of Los Angeles CA.
Marketing is the subject of Chapter 3 and Kim shared his four decades of experience highlighting the need for a mixture of slow and fast marketing and why budgeting for marketing is crucial to long term survival.
Kim also shared how important it is to step up your game when the economy slows down and how seeking out a diverse group of referral partners is a key ingredient to long term success, especially during slow economic cycles.
We’re getting into the good stuff here. Enjoy!

Buy The Book:
https://www.amazon.com/Million-Dollar-Contracting-Business-Financial/dp/B0CYHF7WD8/

Guest Website:
https://www.theelectricconnection.com/
For more podcast episodes, visit
www.battleplan-marketing.com/podcast/
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https://plumber-dominance.com/reactivation
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