This week Nick and Stu chat with special guest; Scott Stratten. Scott is an expert in Viral, Social, and Authentic Marketing which he calls Un-Marketing. - Scott Stratten’s Hair Metal Heaven. [0:22] - Today’s guest is none other than… Scott Stratten. [1:31] - Scott and his wife Alison are the founders of the “UN” brand. [1:56] - Scott’s Bio. [4:43] -Welcome to the podcast, Scott! [6:25] -Scott’s backstory. [8:23] -Scott sold air. [10:43] - 64 cents in the bank. [11:48] - Scott reminisces about his first speech. [12:50] - The recession. [15:01] - Twitter. [15:45] - Luck, Timing, Skill, and Effort. [16:27] - Scott’s journey into writing books. [18:00] - Going into business with your spouse. [21:12] - Erosion [25:12] - Scott’s gift of insightfulness. [31:17] - “As entrepreneurs, there’s no such thing as work/life balance.” [35:45] - A word from our sponsor: EPIC 2020 [36:54] - “Embrace the silence.” [41:00] - Scott’s always in his head on stage. [45:24] - Studying Stand-Up Comedians. [47:21] - “Can you separate art from the person?” [49:59] - The Jackass Whisperer. [54:43] - How can we keep in touch with Scott? [58:45] - “What’s one good thing and bad thing young entrepreneurs are doing now in 2020?” [59:09] - Nick’s takeaways. [1:03] - Stu’s takeaways. [1:04] Links: - The “UN” brand: http://www.unmarketing.com/ [1:56] - Scott and Alison’s books: http://www.unmarketing.com/about/unbooktour-dates/ [4:43] - The UnPodcast: http://www.unmarketing.com/unpodcast/ [7:09] - EPIC 2020: theepiccommunity.com [36:54] - The Jackass Whisperer: https://www.amazon.ca/Jackass-Whisperer-worst-people-online-even/dp/1989025730 [58:55] - Stu’s email: [email protected] - Nick’s email: [email protected] - The Authentic Entrepreneurs on Youtube: https://www.youtube.com/channel/UCSstjvhjhozofDCBfdnRpiw - The Authentic Entrepreneurs on itunes: https://podcasts.apple.com/ca/podcast/the-authentic-entepreneurs-podcast/id1436525987?mt=2 - The Authentic Entrepreneurs on Spotify: https://open.spotify.com/show/0ac3FW4ZovRubCFwcpzNdd