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If You Missed the TikTok Era DON'T Miss This One | A Conversation With Real Leaders Magazine

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Manage episode 474742344 series 53982
Content provided by Gary Vaynerchuk. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Gary Vaynerchuk or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

I recently sat down with Kevin Edwards, President of Real Leaders, and Carla Kalogeridis, the magazine’s Editor, for a conversation that was originally recorded for the cover story of their summer issue.

We talked about what it really takes to grow a brand in today’s world — whether you're a CEO, a content creator, or just trying to get more attention for what you do.

Here’s what we get into:

  • Why attention is the only real asset in today’s world

  • How the algorithm shift to interest media levels the playing field

  • The four platforms you have to be on in 2025 (yes, even YouTube Shorts)

  • What most people get wrong about personal branding

  • Why live shopping is going to change how we all buy and sell

  • The real reason brand guidelines might be holding you back

  • How I decide where to invest — and what I look for in a founder now

Whether you're building a business, launching something new, or just trying to stay relevant — this one’s got a ton of value. Let’s get into it. 👇

Check out Real Leaders!

https://www.linkedin.com/company/real-leaders/

https://www.instagram.com/realleadersinc/

https://x.com/real_leaders

https://www.facebook.com/RealLeadersMagazine

https://www.youtube.com/@RealLeadersMagazine

  continue reading

3270 episodes

Artwork
iconShare
 
Manage episode 474742344 series 53982
Content provided by Gary Vaynerchuk. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Gary Vaynerchuk or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

I recently sat down with Kevin Edwards, President of Real Leaders, and Carla Kalogeridis, the magazine’s Editor, for a conversation that was originally recorded for the cover story of their summer issue.

We talked about what it really takes to grow a brand in today’s world — whether you're a CEO, a content creator, or just trying to get more attention for what you do.

Here’s what we get into:

  • Why attention is the only real asset in today’s world

  • How the algorithm shift to interest media levels the playing field

  • The four platforms you have to be on in 2025 (yes, even YouTube Shorts)

  • What most people get wrong about personal branding

  • Why live shopping is going to change how we all buy and sell

  • The real reason brand guidelines might be holding you back

  • How I decide where to invest — and what I look for in a founder now

Whether you're building a business, launching something new, or just trying to stay relevant — this one’s got a ton of value. Let’s get into it. 👇

Check out Real Leaders!

https://www.linkedin.com/company/real-leaders/

https://www.instagram.com/realleadersinc/

https://x.com/real_leaders

https://www.facebook.com/RealLeadersMagazine

https://www.youtube.com/@RealLeadersMagazine

  continue reading

3270 episodes

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