ASBL 49 Rob Lucero, House Candidate, California District 34

Rob Lucero is running as a Democrat for Congress in California’s District 34. We discussed his reasons for running and our small business issues.

His website is www.LuceroForCongress.com.

“It’s time for dramatic change in Congress, dramatic change at the federal level of our government, and it’s time to clean up our cities. Los Angeles is the second largest city in America. It’s time to clean this place up. Since Covid, the shutdown, L.A. has not come back.”

“I’m running as a real New Deal candidate. I’m big on public credit and credit creation from small local banks that feed the heart of America, which of course is small business.”

In Los Angeles, four city council members are Democratic Socialists, and people are not happy with “the direction of public safety, the economy, the cleanliness of the city. It’s filthy, and it doesn’t need to be this way. Those are the leading issues. The public safety part [pertains to both] families and businesses.”

Some of the Democratic Socialists are abolitionists. They want to abolish the police. “Completely insane. Not something that businesspeople signed up for. Not something that families signed up for. L.A. can again be an amazing city, an amazing region [but we also have to] rebuild whole parts of the U.S.”

“I’m talking about a $5 trillion-dollar national infrastructure bank as a start.” For example, “For every dollar that that U.S. government put into the G.I. Bill, which [let people buy, find or start] starter homes and jobs and businesses, the economy got back $6 or $7 dollars. It spurred local banking. It spurred local activity.”

“The American Association of Civil Engineers has said that we have at least a $4 trillion-dollar deficit in our infrastructure. [We get straight Cs, Ds and Fs on their report card.] Bridges. Roads. It’s just a disaster.”

“My campaign is really to revive an honest assessment of who we are, where we are, especially as we come into the 250th anniversary of the Declaration of Independence in 2026. We have all these [anniversaries] to reflect on as we rebuild the nation. It’s going to take a generation to do a lot of what we have to do.”

Rob has B.A. in Global Politics and a Master’s in Public Administration from USC. He’s been active in politics since the 1992 Presidential campaign. In 2016, he founded the American System Group, a consultancy that leads projects serving to rejuvenate that which made America great in the first place: Abraham Lincoln’s American System of Political Economy.

From 2018 through the summer of 2020, Rob produced and hosted “New Deal Radio,” the most listened to New Deal podcast at the time. He recently served as a city commissioner for Culver City, has worked in California state government, and has been an advisor to elected tribal leaders and a director on several successful local, state, tribal, and federal political campaigns.