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Is SEO Dead or Just Getting an AI Upgrade?

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Manage episode 503358111 series 3678592
Content provided by Andy Dumbell. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Andy Dumbell or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Web search is changing faster than at any point in the last 20 years. Google’s AI Overviews, Bing Copilot, and tools like ChatGPT are turning search engines into answer engines — and that means fewer clicks, less traffic, and a completely new playbook for SEO.

In this episode of The AI Breakdown, I dig into how generative AI is disrupting traditional search, why “zero-click” results are skyrocketing, and what businesses need to do to stay visible. From Answer Engine Optimization (AEO) to AI-resistant content and brand authority, you’ll get practical strategies to future-proof your SEO in the age of AI.

  continue reading

15 episodes

Artwork
iconShare
 
Manage episode 503358111 series 3678592
Content provided by Andy Dumbell. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Andy Dumbell or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Web search is changing faster than at any point in the last 20 years. Google’s AI Overviews, Bing Copilot, and tools like ChatGPT are turning search engines into answer engines — and that means fewer clicks, less traffic, and a completely new playbook for SEO.

In this episode of The AI Breakdown, I dig into how generative AI is disrupting traditional search, why “zero-click” results are skyrocketing, and what businesses need to do to stay visible. From Answer Engine Optimization (AEO) to AI-resistant content and brand authority, you’ll get practical strategies to future-proof your SEO in the age of AI.

  continue reading

15 episodes

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