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Matt Baker - Chief Strategy Officer - DNY

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Manage episode 514146739 series 2439252
Content provided by Dylan Conroy. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Dylan Conroy or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

DNY Matt Baker is a seasoned advertising and strategy executive currently serving as President at Deutsch NY (after being elevated from Chief Strategy Officer in 2021). He joined Deutsch in early 2018, overseeing brand planning, data analytics, and communications teams, and has led strategy work for major brands including Budweiser Brewing Group (AB InBev), Reebok, and Cetaphil. Before Deutsch, Matt worked at THOMPSON (J. Walter Thompson) as Head of Planning and CSO, and held strategy and innovation roles at Anomaly, Arnold Worldwide, and RAPP — contributing to campaigns for clients like Google, Nestlé, and Unilever. Known for bridging analytical rigor and creative insight, Matt describes himself as an “odd-shaped strategist” — someone whose non-traditional path gives him a unique perspective. Little Black Book. Click here to support our Sponsor HighLevel.

https://lnkd.in/gytNmse2

  continue reading

200 episodes

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iconShare
 
Manage episode 514146739 series 2439252
Content provided by Dylan Conroy. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Dylan Conroy or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

DNY Matt Baker is a seasoned advertising and strategy executive currently serving as President at Deutsch NY (after being elevated from Chief Strategy Officer in 2021). He joined Deutsch in early 2018, overseeing brand planning, data analytics, and communications teams, and has led strategy work for major brands including Budweiser Brewing Group (AB InBev), Reebok, and Cetaphil. Before Deutsch, Matt worked at THOMPSON (J. Walter Thompson) as Head of Planning and CSO, and held strategy and innovation roles at Anomaly, Arnold Worldwide, and RAPP — contributing to campaigns for clients like Google, Nestlé, and Unilever. Known for bridging analytical rigor and creative insight, Matt describes himself as an “odd-shaped strategist” — someone whose non-traditional path gives him a unique perspective. Little Black Book. Click here to support our Sponsor HighLevel.

https://lnkd.in/gytNmse2

  continue reading

200 episodes

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