#157 IS HIP-HOP DEAD? FIRST TIME IN 35 YEARS IT DOESN'T CRACK THE TOP 40 OF THE BILLBOARD HOT 100

That's Hip-Hop

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6d ago 23:05

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In this lively and thought-provoking episode, the hosts dive into a startling music-industry milestone: for the first time in 35 years, hip-hop didn’t appear anywhere in the Billboard Hot 100 Top 40. What starts as a conversation about charts quickly unfolds into a deeper exploration of the culture itself — the evolution of hit-making, the rise of independent ecosystems, the influence of older MCs, and the shifting boundaries of what even counts as hip-hop today. With humor, honesty, and real-world insight, the crew breaks down how streaming rules, genre-blending, and a flood of new artists have reshaped the landscape in ways few could have predicted.
But rather than ringing the funeral bell, they highlight the undeniable creativity still thriving beneath the mainstream radar — from rising lyricists to women redefining the scene to legendary artists proving age is no barrier to greatness. Along the way, they debate clout-driven careers, missing gatekeepers, and what the next evolution of hip-hop might look like if OGs and young artists truly linked up. If you care about the culture — its past, present, and future — this episode gives you plenty to think about and plenty to debate. It’s the kind of conversation that reminds you hip-hop isn’t dead; it’s very much alive, and maybe undergoing one of its most interesting transitions yet. Dive in and watch the full discussion to join the conversation.

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