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Eric Cook on Transforming Industries, Mastering AI, and Building Brands Beyond Banking

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Manage episode 498632736 series 2828643
Content provided by Vincent A. Lanci. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Vincent A. Lanci or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

As we kick off August, prepare to dive deep into the digital revolution with a true pioneer! We're thrilled to host Eric Cook, your quintessential "recovering banker" turned award-winning digital advocate and entrepreneur. After a successful 15-year career in community banking, Eric made the bold leap in 2007, founding WSI Digital – now recognized as the 2024 WSI Agency of the Year and 2024 International Franchise Association Franchisee of the Year. Eric isn't just a digital enthusiast; he's co-authored three best-selling "Digital Minds" books and is reshaping how industries, especially banking, connect and engage online.

Eric's unique journey offers unparalleled insights into navigating digital disruption and embracing emerging technologies like AI. Through WSI, he empowers community banks nationwide to achieve digital mastery, social media savvy, and an unbeatable online presence. Beyond client work, his passion for fostering growth shines through TheLinkedBanker.com, an exclusive mastermind hub where banking pros refine their digital skills and personal branding. As a faculty member at leading banking schools, Eric is actively shaping the future of finance, one digital strategy at a time.

In this powerful episode, Eric will share real-world strategies and practical tips on:

  • His remarkable transition from a traditional banker to an award-winning digital agency founder.
  • Overcoming common challenges for established industries adopting digital marketing strategies.
  • How to build authentic online connections and master personal branding.
  • The transformative role of AI in the future of community banking, and how to leverage these opportunities.
  • Practical advice for entrepreneurs in any industry hesitant about fully embracing digital marketing and new technologies.

Whether you're looking to disrupt a traditional market, enhance your brand's digital footprint, or confidently leverage AI for growth, Eric's blend of expertise, engaging storytelling, and entrepreneurial spirit makes this a truly unmissable conversation for visionary leaders across all sectors.

Support the show

Remember to subscribe for free to stay current with entrepreneur conversations.

Want the episode freebie or have a question for our guest or Vincent? Interested in becoming a guest or show partner? Email us.
This Episode is Brought to You By: Coming Alive Podcast Production: www.comingalivepodcastproduction.com

Music Credits: Copyright Free Music from Adventure by MusicbyAden.

  continue reading

498 episodes

Artwork
iconShare
 
Manage episode 498632736 series 2828643
Content provided by Vincent A. Lanci. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Vincent A. Lanci or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

As we kick off August, prepare to dive deep into the digital revolution with a true pioneer! We're thrilled to host Eric Cook, your quintessential "recovering banker" turned award-winning digital advocate and entrepreneur. After a successful 15-year career in community banking, Eric made the bold leap in 2007, founding WSI Digital – now recognized as the 2024 WSI Agency of the Year and 2024 International Franchise Association Franchisee of the Year. Eric isn't just a digital enthusiast; he's co-authored three best-selling "Digital Minds" books and is reshaping how industries, especially banking, connect and engage online.

Eric's unique journey offers unparalleled insights into navigating digital disruption and embracing emerging technologies like AI. Through WSI, he empowers community banks nationwide to achieve digital mastery, social media savvy, and an unbeatable online presence. Beyond client work, his passion for fostering growth shines through TheLinkedBanker.com, an exclusive mastermind hub where banking pros refine their digital skills and personal branding. As a faculty member at leading banking schools, Eric is actively shaping the future of finance, one digital strategy at a time.

In this powerful episode, Eric will share real-world strategies and practical tips on:

  • His remarkable transition from a traditional banker to an award-winning digital agency founder.
  • Overcoming common challenges for established industries adopting digital marketing strategies.
  • How to build authentic online connections and master personal branding.
  • The transformative role of AI in the future of community banking, and how to leverage these opportunities.
  • Practical advice for entrepreneurs in any industry hesitant about fully embracing digital marketing and new technologies.

Whether you're looking to disrupt a traditional market, enhance your brand's digital footprint, or confidently leverage AI for growth, Eric's blend of expertise, engaging storytelling, and entrepreneurial spirit makes this a truly unmissable conversation for visionary leaders across all sectors.

Support the show

Remember to subscribe for free to stay current with entrepreneur conversations.

Want the episode freebie or have a question for our guest or Vincent? Interested in becoming a guest or show partner? Email us.
This Episode is Brought to You By: Coming Alive Podcast Production: www.comingalivepodcastproduction.com

Music Credits: Copyright Free Music from Adventure by MusicbyAden.

  continue reading

498 episodes

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