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Content provided by Airbnb Superhosts Annette Grant & Sarah Karakaian, Airbnb Superhosts Annette Grant, and Sarah Karakaian. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Airbnb Superhosts Annette Grant & Sarah Karakaian, Airbnb Superhosts Annette Grant, and Sarah Karakaian or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
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485. Are Influencer Stays Worth It? How to Know, What to Ask, and When to Say No

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Manage episode 497518576 series 2602846
Content provided by Airbnb Superhosts Annette Grant & Sarah Karakaian, Airbnb Superhosts Annette Grant, and Sarah Karakaian. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Airbnb Superhosts Annette Grant & Sarah Karakaian, Airbnb Superhosts Annette Grant, and Sarah Karakaian or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

This week, we’re diving into one of the most common questions we hear from hosts: Should you say yes to that influencer asking for a free stay?

Whether you're actively seeking partnerships or you're flooded with DMs from creators offering “exposure,” this episode is packed with practical advice on how to approach influencer marketing with confidence—and boundaries.

We walk you through:

  • Setting clear goals for influencer partnerships (and how to track ROI)
  • Red flags to look for when influencers reach out
  • How to vet influencers beyond their follower count
  • What deliverables to request—and when to ask for them
  • Why contracts matter and what they should include
  • How to protect yourself if someone cancels last minute
  • Our thoughts on content creators, UGC, and SEO-based partnerships

Plus, we highlight a host who’s doing it right and using creative influencer partnerships to boost bookings and brand visibility.

Resources Mentioned:


Mentioned in this episode:

Host Checklist | Grab our Airbnb Essentials Checklist and make stocking your Airbnb a breeze – we've got all your hosting needs covered!

Minoan | Visit MinoanExperience.com and tell them TFV sent you!

Quiz | Take our quiz to reveal your hosting personality style!

  continue reading

506 episodes

Artwork
iconShare
 
Manage episode 497518576 series 2602846
Content provided by Airbnb Superhosts Annette Grant & Sarah Karakaian, Airbnb Superhosts Annette Grant, and Sarah Karakaian. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Airbnb Superhosts Annette Grant & Sarah Karakaian, Airbnb Superhosts Annette Grant, and Sarah Karakaian or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

This week, we’re diving into one of the most common questions we hear from hosts: Should you say yes to that influencer asking for a free stay?

Whether you're actively seeking partnerships or you're flooded with DMs from creators offering “exposure,” this episode is packed with practical advice on how to approach influencer marketing with confidence—and boundaries.

We walk you through:

  • Setting clear goals for influencer partnerships (and how to track ROI)
  • Red flags to look for when influencers reach out
  • How to vet influencers beyond their follower count
  • What deliverables to request—and when to ask for them
  • Why contracts matter and what they should include
  • How to protect yourself if someone cancels last minute
  • Our thoughts on content creators, UGC, and SEO-based partnerships

Plus, we highlight a host who’s doing it right and using creative influencer partnerships to boost bookings and brand visibility.

Resources Mentioned:


Mentioned in this episode:

Host Checklist | Grab our Airbnb Essentials Checklist and make stocking your Airbnb a breeze – we've got all your hosting needs covered!

Minoan | Visit MinoanExperience.com and tell them TFV sent you!

Quiz | Take our quiz to reveal your hosting personality style!

  continue reading

506 episodes

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