In this episode, we break down the often-confused roles of graphic designers and brand designers—what they do, how they differ, and why understanding the distinction is crucial for business owners and creatives alike.

We’ll dive into:

• The core responsibilities of each role

• How they contribute differently to a business's growth

• When you should hire one over the other

• The real value both bring to the table

• A powerful case study on how Airbnb evolved from simple graphics to a full brand identity

Whether you're a creative professional trying to define your path or a business owner trying to invest wisely in your brand, this episode will help you gain clarity and confidence in your decisions.

🎧 Tune in now and learn how to build a brand, not just pretty visuals.

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