))
From Decline to Drive: How the Jeep Cherokee Could Save Stellantis
Manage episode 508047834 series 3454750
Content provided by TechMobility Productions Inc.. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by TechMobility Productions Inc. or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
The automotive landscape is undergoing a major shift as traditional manufacturers adjust while new mobility options gain strong momentum. Leading this change is Jeep's strategic revival of the Cherokee, a model whose absence hurt dealer profits and reduced Stellantis' market share from 12.5% to less than 8%. Now coming back as a hybrid, this "America's Original Influencer" plans to regain its place in America's top vehicle segment – the midsize SUV market. We explore.
500 episodes
Share
