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S1 Ep32: Social Media Metrics with Martin Ochwat

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Manage episode 238399570 series 2436139
Content provided by Tech Demand Weekly!. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Tech Demand Weekly! or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
Numbers are great. We all love them and we all want them to be higher. We think that by having high numbers of followers and likes that we must be succeeding but my guest today says these are not the metrics we should be striving for.
Martin Ochwat first started dabbling in online marketing in 2005, selling digital video game characters on eBay. Martin has worked for and set up his own tech companies and now uses his experience to advise heads of marketing and entrepreneurs on growing their businesses.
He has recently written an article for Content Marketing Institute where he calls likes, retweets, followers and shares Vanity Metrics.
Martin's website
Martin's article on Content Marketing Institute

  continue reading

49 episodes

Artwork
iconShare
 
Manage episode 238399570 series 2436139
Content provided by Tech Demand Weekly!. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Tech Demand Weekly! or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
Numbers are great. We all love them and we all want them to be higher. We think that by having high numbers of followers and likes that we must be succeeding but my guest today says these are not the metrics we should be striving for.
Martin Ochwat first started dabbling in online marketing in 2005, selling digital video game characters on eBay. Martin has worked for and set up his own tech companies and now uses his experience to advise heads of marketing and entrepreneurs on growing their businesses.
He has recently written an article for Content Marketing Institute where he calls likes, retweets, followers and shares Vanity Metrics.
Martin's website
Martin's article on Content Marketing Institute

  continue reading

49 episodes

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