Search a title or topic

Over 20 million podcasts, powered by 

Player FM logo
Artwork

Content provided by Christopher Savage and Wistia Studios. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Christopher Savage and Wistia Studios or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
Player FM - Podcast App
Go offline with the Player FM app!

The Big Blind Spot in AI Search (And What Wistia Built to Fix It)

38:56
 
Share
 

Manage episode 521169423 series 3256406
Content provided by Christopher Savage and Wistia Studios. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Christopher Savage and Wistia Studios or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

AI tools like ChatGPT and Perplexity are quietly becoming the place where discovery happens — but there’s a big blind spot most brands haven’t noticed yet: your videos.

In this episode, Chris and Sylvie sit down with Ben Ruedlinger (one of Wistia’s earliest employees) and Phill Nottingham (founder of Organic Video and longtime Wistia collaborator) to unpack why most videos are invisible to AI search. They break down what actually happens when an LLM “reads” your website, why traditional embeds and YouTube fall short, and how Wistia’s new LLM-friendly embed codes make video content readable to AI without wrecking your site experience.

If you rely on video to explain what you do, attract the right customers, or stand out in your niche, this is an episode you can’t afford to skip.

Links to Learn More:

Follow Ben Ruedlinger on LinkedIn

Follow Phill Nottingham on LinkedIn

Follow Savage on LinkedIn

Subscribe to Talking Too Loud on Wistia

Watch on YouTube

Follow Talking Too Loud on Instagram

Follow Talking Too Loud on TikTok

Love what you heard? Leave us a review!

On Apple

On Spotify

  continue reading

154 episodes

Artwork
iconShare
 
Manage episode 521169423 series 3256406
Content provided by Christopher Savage and Wistia Studios. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Christopher Savage and Wistia Studios or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

AI tools like ChatGPT and Perplexity are quietly becoming the place where discovery happens — but there’s a big blind spot most brands haven’t noticed yet: your videos.

In this episode, Chris and Sylvie sit down with Ben Ruedlinger (one of Wistia’s earliest employees) and Phill Nottingham (founder of Organic Video and longtime Wistia collaborator) to unpack why most videos are invisible to AI search. They break down what actually happens when an LLM “reads” your website, why traditional embeds and YouTube fall short, and how Wistia’s new LLM-friendly embed codes make video content readable to AI without wrecking your site experience.

If you rely on video to explain what you do, attract the right customers, or stand out in your niche, this is an episode you can’t afford to skip.

Links to Learn More:

Follow Ben Ruedlinger on LinkedIn

Follow Phill Nottingham on LinkedIn

Follow Savage on LinkedIn

Subscribe to Talking Too Loud on Wistia

Watch on YouTube

Follow Talking Too Loud on Instagram

Follow Talking Too Loud on TikTok

Love what you heard? Leave us a review!

On Apple

On Spotify

  continue reading

154 episodes

All episodes

×
 
Loading …

Welcome to Player FM!

Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.

 

Copyright 2025 | Privacy Policy | Terms of Service | | Copyright
Listen to this show while you explore
Play