The American healthcare system is one of the most innovative in the world. But it’s also riddled with complex challenges, such as access to affordable medications, inefficiency and administrative burdens, and communication barriers between providers. There’s clearly a better way—and at Surescripts, we have a unique sightline into what that may be. In this series, host Melanie Marcus, Chief Marketing Officer of Surescripts, sits down with today’s most inspiring and innovative leaders in healt ...
…
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Content provided by Brent W. Peterson. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Brent W. Peterson or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
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SEO Success Through Strategic Planning and Patience with Nick Musica
Manage episode 466060249 series 2904320
Content provided by Brent W. Peterson. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Brent W. Peterson or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
Summary
This conversation explores the evolving role of SEO in digital marketing, emphasizing the importance of collaboration and understanding its impact on business. The discussion also touches on future trends that will influence SEO strategies.
takeaways
- If you are touching the website, you are doing SEO.
- Understanding your role in SEO is powerful.
- SEO contributes to long-term business support.
- Collaboration is essential for SEO success.
- Future trends will shape SEO strategies.
- SEO is not just a technical role; it's collaborative.
- The landscape of digital marketing is constantly evolving.
- Awareness of SEO's impact can enhance business strategies.
- Every team member can influence SEO positively or negatively.
- Staying updated on trends is crucial for SEO professionals.
Sound Bites
"Collaboration is key in SEO success."
Chapters
00:00
Introduction to SEO and Personal Background
02:56
The Evolution of SEO: Lessons from the Past
05:28
Understanding SEO Pillars: Technical, On-Page, and Off-Page
08:28
Common SEO Mistakes and Low-Hanging Fruits
11:10
The Importance of Content Context and Keywords
12:54
Navigating Cannibalization in E-Commerce
16:49
The Role of Off-Page SEO and Backlinks
20:35
Strategies for Effective Link Building
23:22
The Need for Patience in SEO Results
27:00
Conclusion and Final Thoughts on SEO
352 episodes
Share
Manage episode 466060249 series 2904320
Content provided by Brent W. Peterson. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Brent W. Peterson or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
Summary
This conversation explores the evolving role of SEO in digital marketing, emphasizing the importance of collaboration and understanding its impact on business. The discussion also touches on future trends that will influence SEO strategies.
takeaways
- If you are touching the website, you are doing SEO.
- Understanding your role in SEO is powerful.
- SEO contributes to long-term business support.
- Collaboration is essential for SEO success.
- Future trends will shape SEO strategies.
- SEO is not just a technical role; it's collaborative.
- The landscape of digital marketing is constantly evolving.
- Awareness of SEO's impact can enhance business strategies.
- Every team member can influence SEO positively or negatively.
- Staying updated on trends is crucial for SEO professionals.
Sound Bites
"Collaboration is key in SEO success."
Chapters
00:00
Introduction to SEO and Personal Background
02:56
The Evolution of SEO: Lessons from the Past
05:28
Understanding SEO Pillars: Technical, On-Page, and Off-Page
08:28
Common SEO Mistakes and Low-Hanging Fruits
11:10
The Importance of Content Context and Keywords
12:54
Navigating Cannibalization in E-Commerce
16:49
The Role of Off-Page SEO and Backlinks
20:35
Strategies for Effective Link Building
23:22
The Need for Patience in SEO Results
27:00
Conclusion and Final Thoughts on SEO
352 episodes
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Similar to Talk Commerce
The American healthcare system is one of the most innovative in the world. But it’s also riddled with complex challenges, such as access to affordable medications, inefficiency and administrative burdens, and communication barriers between providers. There’s clearly a better way—and at Surescripts, we have a unique sightline into what that may be. In this series, host Melanie Marcus, Chief Marketing Officer of Surescripts, sits down with today’s most inspiring and innovative leaders in healt ...
…
continue reading
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…
continue reading
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…
continue reading
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…
continue reading
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…
continue reading
Show notes are at https://stevelitchfield.com/sshow/chat.html
…
continue reading
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
…
continue reading
Big tech is transforming every aspect of our world. But how, and at what cost? This season of Land of the Giants – The Disney Dilemma – focuses on Disney’s ability to weather the ups and downs of the business cycle and changing tastes and explores what has kept it successful for over 100 years. The entertainment giant has leveraged nostalgia and its intellectual property to build a beloved brand, but after an acquisition spree that included Marvel, Lucasfilm, and 20th Century Fox, can it sus ...
…
continue reading
Download This Show is your weekly guide to the world of media, culture, and technology. From social media to gadgets, streaming services to privacy issues. Each week Rae Johnston and guests take a fun, deep dive into how technology is reshaping our lives.
…
continue reading
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Go offline with the Player FM app!
Go offline with the Player FM app!
