This week on TACOS Tuesday, Hamish Conway and Sebastian Hargreaves pull back the curtain on the 2025 Amazon Big Deals event diving into exclusive data from Australia’s top vendor brands. Discover how a seven-day deal window reshaped sales performance, why high-priced products came out on top, and the crucial tactics that turned ad spend into record-breaking returns.

They unpack what really moved the needle - from the ROAS and conversion gains that defied expectations to the strategic use of deal badges and inventory planning now setting brands up for a powerful finish to Q4 and the upcoming Black Friday sales window.

If you sell on Amazon or want to understand how to turn deal events into lasting organic growth, this episode is packed with real-world insights you won’t find anywhere else.

Tune in to learn how smart advertising and data-driven preparation can transform your next big deal event.