Building People, Building Profit: Lessons in Systemized Success with Brian Gottlieb

Systems Simplified

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From a single folding table to nearly $1 billion in sales, Brian Gottlieb’s journey is proof that disciplined systems and empowered people can scale any business. In this lively conversation, Adi Klevit digs into the lessons Brian learned building and selling his home improvement empire — and how his principles apply to leaders in every industry.

Brian shares why he believes chaos might create short-term revenue, but discipline, documentation, and process consistency are what produce sustainable profit. He explains the importance of identifying core business disciplines first — such as “the lead is sacred” — and then building processes to uphold them. He also reveals why simplicity should be a leader’s ultimate goal and how to continuously inspect systems as a company grows.

The discussion goes beyond operations into leadership and culture. Brian outlines how to forecast with accuracy, why each department should run like its own business, and how to shape a culture that raises the performance bar. From community impact programs to managing rapid growth, his insights are a masterclass in blending profitability with purpose.

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