"Life is about Time & Relationships, as you never know where one conversation may go." Greg Wasserman doesn't just believe this—he proves it every day, in his personal and professional life.

As a Strategic Connector, he helps unlock new opportunities by turning relationships into revenue. His work spans SaaS, digital media, and podcasting—helping PLG SaaS companies build community-driven growth, guiding organizations in developing strategic partnerships, and consulting businesses how to use podcasting as a growth engine.

In this episode of the Successful Spiritualpreneur Podcast, Christian sits down with Greg Wasserman—a strategic connector, podcasting advisor, and believer that life is about time and relationships. With a background spanning SaaS, media, and digital growth, Greg shares why the secret to success isn’t hustle—it’s authentic connection and intentional strategy.

He unpacks how most creators fail not because of talent, but because they lack a clear plan—and how shifting from random content to relationship-driven creation can unlock exponential growth.

Greg introduces his core philosophy on turning conversations into opportunities, explains why podcasting is one of the most powerful tools for business development, and shows how spiritual entrepreneurs can align purpose with profit without losing their voice.

Whether you’re just launching your brand or reimagining your next evolution, this episode offers practical wisdom, grounded strategy, and a reminder that your relationships are your richest asset.

Connect with Greg Wasserman:

Follow on Instagram: @gwassermusc

Connect on LinkedIn: https://www.linkedin.com/in/gregwasserman/

Core Themes

• The power of relationship-driven growth in business and podcasting
• Why most podcasters fail without a clear strategy or long-term vision
• How to use podcasts as lead generation tools instead of just content channels
• The importance of authentic branding and integrating all parts of yourself
• Why repurposing podcast content is the key to sustainable visibility
• The necessity of building assets you own—like websites and email lists
• How clarity of purpose fuels consistency and prevents burnout
• Why being a spiritual entrepreneur means leading with alignment, not algorithms

Connect with Christian
Instagram:
⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/christianmauerer/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠
YouTube:
https://www.youtube.com/@chrismauerer
Facebook:
https://www.facebook.com/chrismauerer
Business Inquiries:
⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠[email protected]
👉 Listen to all Successful Spiritualpreneur Podcast episodes here:
https://open.spotify.com/show/5ryYCcW1SltPKhi9RRdk01
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