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Why Solopreneurs Need a Strong Personal Brand with Hollie Arnett
Manage episode 471779088 series 1862512
Content provided by Joe Casabona, Joe Casabona — Automation, and Podcast Coach. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Joe Casabona, Joe Casabona — Automation, and Podcast Coach or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
Most solopreneurs already have a brand, whether they realize it or not—it's the perception people form about them based on their content, messaging, and presence. But without intentional branding, that perception is left to chance. Holly Arnett breaks down the difference between a personal brand and a business brand, the importance of branding beyond just logos and colors, and how a strong brand makes it easier to market yourself, attract the right clients, and streamline decision-making.
Got something to say? Write in at https://streamlinedfeedback.com
For all of the links mentioned in this episode, go to https://streamlined.fm/466
Top Takeaways
- A brand is not just colors and logos—it’s the perception people have of you.
- Branding is the process of shaping and controlling that perception intentionally.
- A strong personal brand makes you more recommendable—people should easily be able to describe what you do and who you help.
Show Notes
★ Support this podcast ★479 episodes
Why Solopreneurs Need a Strong Personal Brand with Hollie Arnett
Streamlined Solopreneur: Systems & Automation to Help Solopreneurs Reduce Friction
Share
Manage episode 471779088 series 1862512
Content provided by Joe Casabona, Joe Casabona — Automation, and Podcast Coach. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Joe Casabona, Joe Casabona — Automation, and Podcast Coach or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
Most solopreneurs already have a brand, whether they realize it or not—it's the perception people form about them based on their content, messaging, and presence. But without intentional branding, that perception is left to chance. Holly Arnett breaks down the difference between a personal brand and a business brand, the importance of branding beyond just logos and colors, and how a strong brand makes it easier to market yourself, attract the right clients, and streamline decision-making.
Got something to say? Write in at https://streamlinedfeedback.com
For all of the links mentioned in this episode, go to https://streamlined.fm/466
Top Takeaways
- A brand is not just colors and logos—it’s the perception people have of you.
- Branding is the process of shaping and controlling that perception intentionally.
- A strong personal brand makes you more recommendable—people should easily be able to describe what you do and who you help.
Show Notes
★ Support this podcast ★479 episodes
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The power of Data is undeniable. And unharnessed - it’s nothing but chaos. Making data your ally. Using it to lead with confidence and clarity. Host Jess Carter is solving problems in real-time to reveal what’s possible. Helping communities and people thrive. This is Data Driven Leadership, a show brought to you by Resultant.
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