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Rob Law of Trunki: A masterclass in resilience

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Manage episode 505535548 series 3539873
Content provided by stephaniemelodia. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by stephaniemelodia or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Automatically turn long videos into viral shorts in just one click with Opus: https://www.opus.pro/?via=dcec02

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Best known as the founder of Trunki, the iconic ride-on suitcase for kids, Rob Law turned one of the most famous rejections on BBC's Dragons' Den into a global success, selling over 5 million units across 100+ countries. He scaled up the business over 17 years (winning 120+ awards along the way) and exited in 2023.

In this interview, Steph and Rob discuss:

- Overcoming setbacks - from ridicule on national TV and a luggage ban - to deeper, personal issues like cystic fibrosis and losing his twin sister aged just 16

- GTM strategy, positioning, and growth levers

- The failed attempt to create a β€œtween” version of Trunki that intentional businessmen ended up wanting!

- How Rob exercises his resilience muscle

- The path to selling Trunki and what life looked like post-exit

- Answering the questions he’s NEVER been asked in an interview before

- New ventures and advice to his younger self

Book Rob to speak at your event: roblaw.com

Help your children go to sleep with zeepy.co

Grow your brand on Amazon with aphelion.agency

Get involved in the conversation:

🀍 Instagram: https://www.instagram.com/stephmelodia/

🀍 LinkedIn: https://www.linkedin.com/in/stephmelodia-keynotespeaker/

🎬 Watch the episode on YouTube: https://www.youtube.com/@stephmelodia/

πŸ™πŸΌ Support the show on Patreon: https://www.patreon.com/user?u=108229517

🎧 Don't forget to subscribe, rate, review, and share with a friend!

  continue reading

116 episodes

Artwork
iconShare
 
Manage episode 505535548 series 3539873
Content provided by stephaniemelodia. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by stephaniemelodia or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Automatically turn long videos into viral shorts in just one click with Opus: https://www.opus.pro/?via=dcec02

Crush sales with a single LinkedIn & email autopilot tool - Dripify: https://try.dripify.com/hdoriziho14r

Best known as the founder of Trunki, the iconic ride-on suitcase for kids, Rob Law turned one of the most famous rejections on BBC's Dragons' Den into a global success, selling over 5 million units across 100+ countries. He scaled up the business over 17 years (winning 120+ awards along the way) and exited in 2023.

In this interview, Steph and Rob discuss:

- Overcoming setbacks - from ridicule on national TV and a luggage ban - to deeper, personal issues like cystic fibrosis and losing his twin sister aged just 16

- GTM strategy, positioning, and growth levers

- The failed attempt to create a β€œtween” version of Trunki that intentional businessmen ended up wanting!

- How Rob exercises his resilience muscle

- The path to selling Trunki and what life looked like post-exit

- Answering the questions he’s NEVER been asked in an interview before

- New ventures and advice to his younger self

Book Rob to speak at your event: roblaw.com

Help your children go to sleep with zeepy.co

Grow your brand on Amazon with aphelion.agency

Get involved in the conversation:

🀍 Instagram: https://www.instagram.com/stephmelodia/

🀍 LinkedIn: https://www.linkedin.com/in/stephmelodia-keynotespeaker/

🎬 Watch the episode on YouTube: https://www.youtube.com/@stephmelodia/

πŸ™πŸΌ Support the show on Patreon: https://www.patreon.com/user?u=108229517

🎧 Don't forget to subscribe, rate, review, and share with a friend!

  continue reading

116 episodes

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