Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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Vertical Markets 2: Customer/Market Risk versus Invention Risk
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Manage episode 470364505 series 78484
Content provided by Steve Blank Podcast and Steve Blank. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Steve Blank Podcast and Steve Blank or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
One day I was having lunch with a VC sharing what I learned from my students. “Steve,” he said, “you’re missing the most interesting part of vertical markets. Our firm has a portfolio of companies across a broad range of markets and the way we look at it is pretty simple – the deals fall into two types: those with customer/market risk and those with invention risk.”
…
continue reading
295 episodes
MP3•Episode home
Manage episode 470364505 series 78484
Content provided by Steve Blank Podcast and Steve Blank. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Steve Blank Podcast and Steve Blank or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
One day I was having lunch with a VC sharing what I learned from my students. “Steve,” he said, “you’re missing the most interesting part of vertical markets. Our firm has a portfolio of companies across a broad range of markets and the way we look at it is pretty simple – the deals fall into two types: those with customer/market risk and those with invention risk.”
…
continue reading
295 episodes
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