Search a title or topic

Over 20 million podcasts, powered by 

Player FM logo
Artwork

Content provided by Graham McBain. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Graham McBain or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
Player FM - Podcast App
Go offline with the Player FM app!

Episode 8: Snowball Stage

4:30
 
Share
 

Manage episode 343999815 series 3208853
Content provided by Graham McBain. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Graham McBain or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Snowball stage is the point at which you are ready to deliver a product to customers. You should know your pricing, and have good answers to the most common questions people will have about your business. You’ll spend this stage almost entirely working on closing your first customer. In order to do that you’re going to need to formally setup your business.

When you have completed this stage you should be able to answer the following questions:

  1. How much does it cost you to acquire a customer? (or “What is your CAC?”)
  2. How am I going to drive sales beyond paid channels? (“Content Marketing/Sales Channels”)
  3. How do I make sure to keep the customers I do have? ( “Customer Retention”)
  continue reading

16 episodes

Artwork
iconShare
 
Manage episode 343999815 series 3208853
Content provided by Graham McBain. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Graham McBain or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Snowball stage is the point at which you are ready to deliver a product to customers. You should know your pricing, and have good answers to the most common questions people will have about your business. You’ll spend this stage almost entirely working on closing your first customer. In order to do that you’re going to need to formally setup your business.

When you have completed this stage you should be able to answer the following questions:

  1. How much does it cost you to acquire a customer? (or “What is your CAC?”)
  2. How am I going to drive sales beyond paid channels? (“Content Marketing/Sales Channels”)
  3. How do I make sure to keep the customers I do have? ( “Customer Retention”)
  continue reading

16 episodes

All episodes

×
 
Loading …

Welcome to Player FM!

Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.

 

Copyright 2025 | Privacy Policy | Terms of Service | | Copyright
Listen to this show while you explore
Play