))
S2 E9: The 3-Story Framework Every Speaker Needs: Connection, Lesson, Call to Action
Manage episode 487067288 series 3658516
In this episode, Lord Al Jensen — founder of Next Stage Communications — walks you through his powerful, proven 3-Story Stack™.
These three stories work together to build trust, teach through transformation, and inspire action without ever sounding like a pitch.
This is the same framework he’s used to help speakers:
- Sell out programs
- Double their close rates
- Turn cold rooms into hot leads
- And deliver talks that actually get results
Timestamps
00:00 – Why your talk didn’t land the way you thought
00:52 – The Three-Story Stack explained
01:32 – Lord Al Jensen’s background
04:14 – The Connection Story: Build trust
05:00 – The Hero’s Guide Lesson Story: Teach through transformation
06:35 – The Call to Action Story: Inspire action naturally
08:23 – Deploying your stories strategically
11:59 – Adapting stories for different formats
13:28 – Final Summary & Takeaway
17:45 – Your message matters — here’s what to do next
🔍 What You’ll Learn:
- Why most stories fall flat — and how to fix it with structure
- How to tell a Connection Story that builds trust instantly
- What makes a Hero’s Guide Lesson Story magnetic (and NOT preachy)
- How to use a Call-to-Action Story to invite, not sell
- Where to place your stories across keynotes, webinars, and sales conversations
- The real power of strategic transitions and multi-platform story deployment
💡 Resources Mentioned:
✅ The 3-Story Builder Worksheet (No-Cost Download)
Map out your Connection, Lesson, and CTA stories fast — with clear, effective prompts.
👉https://academy.nextstagecommunications.com/products/offers/view/1184490
🎯 Mini-Course: Next Stage Story Stack™
Learn how to turn your 3 stories into a signature talk or sales message you can use anywhere.
👉 https://academy.nextstagecommunications.com/Story-framework
🎤 Signature Chunk Session
Need help shaping your message into a pitch or talk that books? This one-on-one session is the shortcut.
👉
🚀 Your message matters. Keep speaking, keep inspiring, and I’ll see you in the next episode!
🔥 Loved this episode? Do these 3 things:
✔ Subscribe so you never miss an episode!
✔ Leave a review—your feedback helps more speakers find this show.
✔ Share this episode with a fellow speaker who needs to hear this!
🎧 Listen to More Episodes:
Youtube: https://www.youtube.com/@NextStageCommunications
Are you ready to Find Your Voice, Command the Room, and Move Souls?
Get started immediately by grabbing a copy Al's Amazon bestselling book 'The Public Speaker’s Bible: The Sacred Art of StoryTelling™'
In this book, you'll discover:
- How to tell stories that ignite emotion and move rooms
- Why facts get forgotten but feelings get remembered
- How to structure any story so it sticks, scales, and sells
- How to relive your truth on stage—not just recite it
- How to craft a voice that’s raw, real, and relentless
- Why great speakers don’t “present”—they transform
Learn the timeless storytelling strategies that have launched movements, built empires, and changed lives.
Get the book now: https://mybook.to/publicspeakersbible
...Chapters
1. Why your talk didn’t land the way you thought (00:00:00)
2. The Three-Story Stack explained (00:00:52)
3. Lord Al Jensen’s background (00:01:32)
4. The Connection Story: Build trust (00:04:14)
5. The Hero’s Guide Lesson Story: Teach through transformation (00:05:00)
6. The Call to Action Story: Inspire action naturally (00:06:35)
7. Deploying your stories strategically (00:08:23)
8. Adapting stories for different formats (00:11:59)
9. Final Summary & Takeaway (00:13:28)
10. Your message matters — here’s what to do next (00:17:45)
23 episodes
Share
