Product Launches in Minutes Not Months/Position2 - StudioX, 3d Democratization, Biryani ~ Spark of Ages Ep 45
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Position Squared introduces StudioX, an innovative 3D rendering platform designed specifically for marketers in consumer electronics, computing, and automotive industries who need high-quality product visualizations without technical expertise or lengthy production cycles.
• Purpose-built to address the speed, accuracy, and consistency demands of product marketers
• Democratizes 3D rendering by consolidating complex workflows into a single browser-based platform
• Enables marketers to generate product angles, zoom into details, and create exploded views without specialized skills
• Eliminates dependency on external design teams and multiple software platforms
• Creates photo-realistic renders that properly showcase product design details, textures, and materials
• Significantly reduces time from weeks to days or even hours for generating marketing visuals
• Particularly valuable when physical products are still in production or limited prototypes are available
• Ensures products always look authentic while maintaining creative flexibility
• Future roadmap includes AI-assisted shot generation for rapid creation of lifestyle visuals
Visit position2.com to learn more about Studio X and schedule a trial to experience how it can transform your product marketing visualization process.
Studio X emerges as a game-changing solution for marketers struggling with the limitations of traditional product visualization methods. Born from Position Squared's own pain points in delivering high-quality 3D content to clients, this browser-based platform transforms how marketers bring products to life visually.
The frustration is universal among product marketers: getting stunning, accurate product visualizations typically requires weeks of back-and-forth with specialized teams, multiple software platforms, and significant technical expertise. Studio X shatters these barriers by consolidating everything into a single, user-friendly interface that democratizes 3D rendering. Marketers can now generate photorealistic product images from any angle, create exploded views showing internal components, and highlight specific product features—all without specialized 3D skills.
What sets Studio X apart from generic rendering tools is its industry-specific focus and enterprise-grade quality controls. As Vikram Raghavachari explains, "Your product is your hero. It has to look exactly or better than what it should be and accurate at the same time."
Rajesh "M" Muthyalu: https://www.linkedin.com/in/rajeshmuthyalu/
Rajesh Muthyalu (or "M") is an award-winning creative professional with a 20-year track record in the digital space and currently our Experience Design team Position². M is a leader in transforming brands with creative excellence and strategic digital solutions. M has received multiple industry awards, notably being recognized as one of the 'Top 10 Chief Creative Officers' by CEO Insights.
Vikram Raghavachari: https://www.linkedin.com/in/raghavacharivikram/
Vikram leads our Computing Systems Business unit for Position2. Vikram possesses a deep understanding of how marketing and sales integrate to achieve ultimate growth potential. He was a senior Product Marketing Leader at Lenovo and Intel. He was our client before leading our client facin
Website: https://www.position2.com/podcast/
Rajiv Parikh: https://www.linkedin.com/in/rajivparikh/
Sandeep Parikh: https://www.instagram.com/sandeepparikh/
Email us with any feedback for the show: [email protected]
Chapters
1. Product Launches in Minutes Not Months/Position2 - StudioX, 3d Democratization, Biryani ~ Spark of Ages Ep 45 (00:00:00)
2. Introduction to Studio X from Position Squared (00:00:06)
3. The Target Audience and Visual Demands (00:02:50)
4. Pain Points in Current 3D Rendering (00:10:30)
5. StudioX's Unique Differentiators (00:17:16)
6. AI Integration and Future Capabilities (00:27:20)
7. Controversial Opinions on Digital Content (00:33:42)
8. The Spark Tank: 3D Marketing 2 Truths and a Lie (00:45:27)
9. Personal Closer Questions (00:56:56)
10. Episode Wrap-up and Final Thoughts (01:04:03)
47 episodes