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Content provided by Michelle J Raymond - LinkedIn Expert. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Michelle J Raymond - LinkedIn Expert or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
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Ann Handley's Tips for Spectacular LinkedIn Content

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Manage episode 453340832 series 3559826
Content provided by Michelle J Raymond - LinkedIn Expert. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Michelle J Raymond - LinkedIn Expert or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

How would you rate your LinkedIn content strategy's effectiveness? In a recent study, Less than a third (29%) called theirs extremely or very effective. So, let's ask Ann Handley how she would turn this around in 2025.

Today's episode is sponsored by Metricool. Make sure to register for a FREE Metricool account today. Use Code MICHELLE30 to try any Premium Plan FREE for 30 days. https://i.mtr.cool/NEDXVZ

Key moments in this episode:

00:00 Welcome Ann Handley

04:15 The State of B2B Content Marketing

08:16 Strategies for Spectacular LinkedIn Content

17:48 Personal vs. Personable in Marketing

26:41 Encouraging Experimentation and Differentiation

31:04 Looking Ahead to Content Marketing 2025

Connect with Ann Handley on LinkedIn

ABOUT MICHELLE J RAYMONDMichelle J Raymond is an international LinkedIn™️ B2B Growth Coach. To continue the conversation, connect with Michelle on LinkedIn™️ and let her know you are part of the community of podcast listeners. Connect with Michelle J Raymond on LinkedIn - https://www.linkedin.com/in/michellejraymond/

B2B Growth Co offers LinkedIn™️ Training for teams to build personal and business brands and a LinkedIn™️ Profile Recharge service for Founders/CEOs. Book a free intro call to learn more - https://calendly.com/michelle-j-raymond/book-an-intro-call-15mins Social Media for B2B Growth Podcast is a fully accessible podcast. Audio, Video, Transcript and guest details are available on our podcast website - https://socialmediaforb2bgrowthpodcast.com/

Subscribe to our YouTube Channel - https://www.youtube.com/@MichelleJRaymond

#LinkedIn #ContentMarketing #B2B

  continue reading

160 episodes

Artwork
iconShare
 
Manage episode 453340832 series 3559826
Content provided by Michelle J Raymond - LinkedIn Expert. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Michelle J Raymond - LinkedIn Expert or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

How would you rate your LinkedIn content strategy's effectiveness? In a recent study, Less than a third (29%) called theirs extremely or very effective. So, let's ask Ann Handley how she would turn this around in 2025.

Today's episode is sponsored by Metricool. Make sure to register for a FREE Metricool account today. Use Code MICHELLE30 to try any Premium Plan FREE for 30 days. https://i.mtr.cool/NEDXVZ

Key moments in this episode:

00:00 Welcome Ann Handley

04:15 The State of B2B Content Marketing

08:16 Strategies for Spectacular LinkedIn Content

17:48 Personal vs. Personable in Marketing

26:41 Encouraging Experimentation and Differentiation

31:04 Looking Ahead to Content Marketing 2025

Connect with Ann Handley on LinkedIn

ABOUT MICHELLE J RAYMONDMichelle J Raymond is an international LinkedIn™️ B2B Growth Coach. To continue the conversation, connect with Michelle on LinkedIn™️ and let her know you are part of the community of podcast listeners. Connect with Michelle J Raymond on LinkedIn - https://www.linkedin.com/in/michellejraymond/

B2B Growth Co offers LinkedIn™️ Training for teams to build personal and business brands and a LinkedIn™️ Profile Recharge service for Founders/CEOs. Book a free intro call to learn more - https://calendly.com/michelle-j-raymond/book-an-intro-call-15mins Social Media for B2B Growth Podcast is a fully accessible podcast. Audio, Video, Transcript and guest details are available on our podcast website - https://socialmediaforb2bgrowthpodcast.com/

Subscribe to our YouTube Channel - https://www.youtube.com/@MichelleJRaymond

#LinkedIn #ContentMarketing #B2B

  continue reading

160 episodes

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