Whether you are building a professional brand or your personal brand, it can feel quite overwhelming to be on multiple platforms and create content and generate visibility. Yet, more and more people are discovering that you don't have to be everywhere all the time and business happens in the deep pauses too. Can you stay true to doing more of the work you enjoy while also staying away from the daily hustle? Shailaja Vishwanath, Content Strategist & Business Coach for Solopreneurs, has been doing just that. At last count she even exited platforms like Instagram and Pinterest where she had built a strong and engaging audience. And her calendar is just as full with new work. A must listen for anyone building a business or trying to find their headspace in the constant hustle of the corporate world. Let's hear what her secret sauce is.

Things referred to in the episode:

1. enough by Patrick Rhone

2. Social Media Sharing: The Psychology of Why We Share

Host:

Subha Chandrasekaran is an ICF certified leadership coach with over 21 years of experience (corporate & entrepreneurial) leading people and businesses to explore their potential. As always, you can find Subha here: https://www.linkedin.com/in/subhachandrasekaran/

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