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If your website or socials are hard to read, you’re losing customers.

In this episode, accessible web & brand designer Rachel Mess shows small-business owners exactly how to make their websites and content more inclusive so more people can actually buy from you.

We cover, in plain English:

• What “accessible web & brand design” means for small businesses
• The 3 biggest blockers hurting your conversions: colour contrast, too-small text, and missing alt text
• How screen readers work (and why “click here” links and label-less forms fail your users)
• Easy, fast wins you can DIY on Wix / Squarespace / WordPress
• Fonts, layout, and social posts that more people can read (and act on)

Why listen: Inclusive design isn’t just “nice to have” it’s good business and good basic humanness. Make your site easier to navigate, your content easier to read, and your offers easier to buy.

Links & Resources: Full show notes, tools mentioned, and guest/social links are at smallbusinessgrowthaddicts.com

Guest:
Find Rachel Mess at The Inclusive Design Company

Sponsor: This episode is brought to you by KM Tax Returns monthly check-ins so you always know your numbers and stay on top of tax. Learn more at kmtaxreturns.co.uk.

• Connect with Amanda on Instagram: @amandahughes.uk
• Growth Addicts Show Notes: Read the blog + grab freebies + guest links
• Be Mentored by Amanda: Join Get Seen Get Sales and get the support, strategies & accountability you need to grow your business on social media with confidence. Learn more
• Free Small Business Downloads: Access all of Amanda’s freebies in one place → Get them here
• Exclusive Discounts: Exclusive discounts on Amanda’s favourite small business tools & services → See discounts