In this episode of Recipes for Success, we’re joined by Rochelle Edwards from Calgary Economic Development, Manager of the Trade Accelerator Program (TAP). Rochelle brings a unique perspective as both a passionate supporter of small and medium-sized food businesses and an entrepreneur herself, having founded Tribal Vanilla, a company specializing in premium vanilla products. Drawing from her own experience growing a specialty food brand, Rochelle now helps food producers and other SMEs develop export strategies and expand into international markets.

Together, we explore how TAP equips entrepreneurs with the tools, resources, and networks needed to navigate the complexities of global trade, overcome export challenges, and scale their businesses beyond local borders. Whether you’re just launching your food product or ready to take your brand worldwide, this conversation offers valuable insights and practical advice to help you succeed on the global stage.

https://www.calgaryeconomicdevelopment.com/export/trade-accelerator-program/SKu

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