Have you ever wondered if Maslow's Hierarchy of Needs applies to clothes?

In this episode, I break down the five levels of style psychology:

• Level 1: Not being naked (basic coverage)
• Level 2: Feeling relaxed (comfort-focused)
• Level 3: Affiliation and belonging (fitting in)
• Level 4: Looking put together (competence)
• Level 5: Authentic self-expression

Most people get stuck at level 3, trying to fit in with their social group. Most people come to me wanting to look competent and professional. But deep inside, we all really want to look like ourselves.

I share my personal story about dressing as a homeless person for a university project and why it was one of the worst days of my life. Plus, I give you a 10-point competency checklist to help you nail level 4 while moving toward authentic self-expression.

Understanding the five levels of style psychology helps you move beyond just looking competent to truly expressing who you are.

Download my Guide to Design Psychology.

Learn about the Essential Signature Style Guide.

#StylePsychology #PersonalStyle #AuthenticStyle #StyleStrategy

Let's connect!

Take the style personality quiz: What's Your Style Personality? Take the quiz here!

Are you a DIYer? Grab the workbook: The Wardrobe Pyramid and discover what clothes you really need for your lifestyle.

Want to learn more about how to discover your Style DNA? Visit my website.

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