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FOUNDER'S FLASHBACK: Tania Sweis on Building a Clean Cookie Brand

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Manage episode 486458578 series 3607749
Content provided by Roberta Townes. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Roberta Townes or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

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In this FOUNDER'S FLASHBACK from Episode 8 - Tania Sweis hares her journey from being a corporate attorney to launching a clean, gluten-free, vegan cookie brand. The conversation delves into the challenges and triumphs of starting a business, navigating the retail landscape, and the importance of maintaining quality while scaling production. Tania also discusses her experience on the show Side Hustlers on Roku, the dynamics of co-founding a business with a friend, and the future goals for Brune Kitchen.

Key Takeaways:

  • Tanya's journey from law to entrepreneurship was fueled by personal health challenges.
  • Brune Kitchen was born out of a need for clean, tasty snacks.
  • The importance of networking and seeking advice from industry experts.
  • Maintaining product quality is crucial when scaling production.
  • Understanding margins is essential for retail viability.
  • Future growth includes expanding product lines and reaching new markets.

Chapters
00:00 From Law to Cookies: The Journey Begins
08:12 Launching Brune Kitchen: The Early Days
15:07 Appearing on the show Side Hustlers on Roku
23:04 Lessons from Side Hustlers: Validation and Growth
24:16 Transitioning to Automated Manufacturing
26:49 Finding the Right Co-Packer
29:37 Navigating Production Challenges
32:29 Expanding Retail Opportunities
35:21 Marketing Strategies for Success
37:48 Adapting to Consumer Feedback
40:28 Future Plans for Brune Kitchen
Link:

Brune Kitchen Instagram: https://www.instagram.com/brunekitchen/?hl=en

Brune Kitchen Website: https://brunekitchen.com/
How to Follow Shelf Talks Podcast on social:
Instagram: https://www.instagram.com/shelftalkspodcast/
Linkedin: https://www.linkedin.com/company/shelf-talks-podcast
Sign up for our Weekly Newsletter to be the first to know when new episode drop! https://mailchi.mp/ed3697f76617/shelf-talks-podcast

Contact us via email: [email protected]
Reach out if you know of a female founder with an impactful brand and retail story and leave a review if you found value in this episode!
Purchase the book Shelf Talk: A step by step guide to launching your product in Retail Stores by Roberta Townes Buy Book

  continue reading

73 episodes

Artwork
iconShare
 
Manage episode 486458578 series 3607749
Content provided by Roberta Townes. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Roberta Townes or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Send us a text

In this FOUNDER'S FLASHBACK from Episode 8 - Tania Sweis hares her journey from being a corporate attorney to launching a clean, gluten-free, vegan cookie brand. The conversation delves into the challenges and triumphs of starting a business, navigating the retail landscape, and the importance of maintaining quality while scaling production. Tania also discusses her experience on the show Side Hustlers on Roku, the dynamics of co-founding a business with a friend, and the future goals for Brune Kitchen.

Key Takeaways:

  • Tanya's journey from law to entrepreneurship was fueled by personal health challenges.
  • Brune Kitchen was born out of a need for clean, tasty snacks.
  • The importance of networking and seeking advice from industry experts.
  • Maintaining product quality is crucial when scaling production.
  • Understanding margins is essential for retail viability.
  • Future growth includes expanding product lines and reaching new markets.

Chapters
00:00 From Law to Cookies: The Journey Begins
08:12 Launching Brune Kitchen: The Early Days
15:07 Appearing on the show Side Hustlers on Roku
23:04 Lessons from Side Hustlers: Validation and Growth
24:16 Transitioning to Automated Manufacturing
26:49 Finding the Right Co-Packer
29:37 Navigating Production Challenges
32:29 Expanding Retail Opportunities
35:21 Marketing Strategies for Success
37:48 Adapting to Consumer Feedback
40:28 Future Plans for Brune Kitchen
Link:

Brune Kitchen Instagram: https://www.instagram.com/brunekitchen/?hl=en

Brune Kitchen Website: https://brunekitchen.com/
How to Follow Shelf Talks Podcast on social:
Instagram: https://www.instagram.com/shelftalkspodcast/
Linkedin: https://www.linkedin.com/company/shelf-talks-podcast
Sign up for our Weekly Newsletter to be the first to know when new episode drop! https://mailchi.mp/ed3697f76617/shelf-talks-podcast

Contact us via email: [email protected]
Reach out if you know of a female founder with an impactful brand and retail story and leave a review if you found value in this episode!
Purchase the book Shelf Talk: A step by step guide to launching your product in Retail Stores by Roberta Townes Buy Book

  continue reading

73 episodes

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