In this episode of Be More Business, I sit down with photographer and marketing strategist Betsy Bird to dig into a powerful truth: your business systems should match your temperament — not fight it.

Whether you’re structured, spontaneous, meaning-driven, strategic, neurotypical, or gloriously neurospicy, you deserve workflows that stop draining you and start fueling you. And right now, AI is one of the best tools to help you create systems that adapt to how your brain naturally works.

Together, Betsy and I explore:

✨ Why structure liberates some of us and suffocates others

✨ How automation frees both structured and nonlinear thinkers

✨ Ways AI can act as a COO, a creative partner, or a detail-clean-up crew

✨ Why training AI with your voice and your brand matters

✨ What AI can do beautifully — and where humans absolutely must stay in charge

If you’ve ever thought “I just need systems,” or “I can’t stick with systems,” this conversation is going to feel like a deep exhale.

And… we make a little announcement about the revival of The Business Animal podcast. 👀

Listen in and start creating a business that supports the life you want to live — not the other way around.