3. The 2-3 Client Business Model: Why Less Is the Secret to More
Manage episode 518659350 series 3700110
In this episode, Molly Mariss breaks down the 2-3 Client Business Model — a lean, intentional approach to growing a behind-the-scenes business without burnout. She shares how Integrators, OBMs, and service providers can simplify their offers, attract aligned clients, and create consistent $5K–$8K months while working just 20–25 hours a week. You’ll walk away with practical steps to package premium retainers, refine your systems, and build long-term partnerships that create flow, focus, and freedom.
In this episode, you’ll learn:
- Why “more clients” often leads to chaos, not freedom
- How to structure your business around 2–3 high-value clients
- The six essential steps to make this model work sustainably
- How to package premium retainers and price for consistent income
- The mindset shift from “doing more” to “doing the right work with the right people”
The key moments in this episode are:
00:01:10 – The myth of “more” and why it keeps you stuck in busywork
00:02:25 – Freedom, focus, and flow: the pillars of the 2–3 Client Model
00:04:22 – Step 1: Offer a premium service (outcomes, not hours)
00:06:41 – Step 2: Package for retainers and consistent income
00:08:58 – Step 3: Find and nurture aligned clients
00:10:43 – Step 4: Deliver through a clear framework
00:13:00 – Step 5: Keep planting seeds and invest in yourself
00:14:33 – Step 6: Grow income per client before adding more
00:16:56 – Scaling only after your foundation is steady
00:18:56 – The mindset shift: trading frantic pace for calm confidence
Ready to step into $5k-$8k months?
Get started here: https://mollymariss.com/integrator
Connect with me:
https://www.facebook.com/mollymariss
https://www.linkedin.com/in/mollymariss
https://www.instagram.com/mollymariss/
https://www.youtube.com/@mollymariss
Watch this episode on YouTube: https://youtu.be/RJYkOU7VnYM
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6 episodes