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Trusting - guest Sam Milburn
Manage episode 521205321 series 3697974
Trusting - guest Sam Milburn
Jenn wilson
“Treat life like a science experiment. You can change your mind anytime you like.” — Sam Milburn
Jenn Wilson is joined by our guest: Sam Milburn – Digital Marketer, SEO Strategist, Founder of Beyond BDD
Jenn talks with Sam about her irregular journey - from doing dog training differently to founding a mental health platform for families affected by Body Dysmorphic Disorder. Sam shares how her passion meets and drives her purpose and her activism - like many of us, challenges in our lived experience have led to a drive to make change in the world.
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Connect with Sam
Websites:
Beyond BDD – https://www.beyondbdd.co.uk
Sam Milburn Digital Marketing – https://www.sammilburndigitalmarketing.com
Instagram:
@bddfamilysupport – https://www.instagram.com/bddfamilysupport
@samanthamilburnmarketing – https://www.instagram.com/samanthamilburnmarketing
Facebook:
Samantha Milburn – https://www.facebook.com/Samantha.J.Milburn
About Sam:
Sam is a digital marketer, SEO strategist, and founder of Beyond BDD – a mission-led platform supporting parents of teens with Body Dysmorphic Disorder. With lived experience of BDD and a background in marketing online businesses, Sam brings a rare blend of insight, empathy, and expertise. She’s passionate about using her voice to shine a light on underrepresented struggles, while helping purpose-driven brands rise to the top of Google – without selling their souls to the algorithm. Whether it’s supporting and advocating for families or improving visibility through SEO, Sam’s work is all about purpose, clarity, and smart, no-fluff strategy.
Episode Takeaway
This episode highlights the power of combining personal passion with professional expertise. Sam’s story is a testament to the value of authenticity, community building, and using lived experience to create meaningful change. Her insights on expressing values in business, navigating client relationships, and standing out in a saturated online space offer practical inspiration for entrepreneurs and advocates alike.
Further Resources: links to offers from Irregular that are relevant to the episode
More about this episode:
1. Neurodivergence and Advocacy
Sam shares how ADHD and justice sensitivity drive their passion for helping others and refusing to stay silent.
2. The Dog Training Journey
A reactive border collie led Sam to deep dive into modern dog training, start a blog, and build a thriving online support group.
3. Building Community Through Experience
Sam’s emotional journey with dog reactivity inspired a Facebook group focused on empathy and support over unsolicited advice.
4. From Passion to Platform
Sam explains how genuine advocacy organically led to paid memberships and collaborations with dog trainers.
5. Mental Health and BDD Support
After supporting their child through Body Dysmorphic Disorder, Sam founded a platform to help other parents navigate the gaps in mental health care.
6. Expert by Experience
Sam reflects on the value of lived experience and how it complements formal expertise in creating real-world solutions.
7. Marketing with Heart
Sam’s digital marketing business supports purpose-led entrepreneurs, especially those just starting out or testing new ideas.
8. Business as a Tool for Change
The conversation explores how ethical entrepreneurship can fund advocacy and create space for low-cost or free support.
9. Permission to Be Imperfect
Sam and Jenn discuss imposter syndrome, experimentation, and the importance of trusting yourself - even when the path isn’t clear.
10. Visibility and Disruption
Sam shares how being visibly irregular can be disruptive - and why that’s sometimes exactly what the world needs.
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Season 1 Episode 14
8 episodes
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