Search a title or topic

Over 20 million podcasts, powered by 

Player FM logo
Artwork

Content provided by James Kaikis. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by James Kaikis or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Player FM - Podcast App
Go offline with the Player FM app!

Designing Customer-Centric GTM Strategies with Lexi Bohonnon

32:45
 
Share
 

Manage episode 512612647 series 3681852
Content provided by James Kaikis. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by James Kaikis or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

James Kaikis speaks with Lexi Bohonnon, Chief Revenue Officer at Roam, about how a solutions mindset in leadership drives business impact. Lexi shares her journey from solutions engineering to senior leadership, emphasizing how solutions-oriented professionals are reshaping GTM strategies. She discusses the value of aligning teams, breaking silos, and focusing on consistent customer value. Lexi also highlights her work at Roam, where frictionless, self-guided buying experiences redefine customer empowerment and satisfaction

Jump into the conversation:

(00:00) Welcome to the Episode

(01:00) Lexi’s career journey: From IBM to Yext and Roam

(07:20) The power of a solutions mindset in leadership

(15:30) Real-life example: Turning around a difficult client relationship

(21:45) Aligning teams and breaking silos with solutions thinking

(28:00) Redefining go-to-market with self-guided buying experiences

(35:10) The impact of monthly value models on customer engagement

This episode is sponsored by TestBox. Please visit www.testbox.com to learn more!

This episode originally premiered on The New GTM Playbook. Watch the original: www.testbox.com/gtm

Watch This Episode on YouTube: https://youtu.be/Irlw-fE3iJE

Follow Lexi on LinkedIn: https://www.linkedin.com/in/lexi-bohonnon-818b4418/

More from The GTMshift: www.gtmshift.com

Subscribe to the newsletter: https://gtmshift.substack.com/

Follow James on LinkedIn: https://www.linkedin.com/in/jameskaikis/

  continue reading

6 episodes

Artwork
iconShare
 
Manage episode 512612647 series 3681852
Content provided by James Kaikis. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by James Kaikis or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

James Kaikis speaks with Lexi Bohonnon, Chief Revenue Officer at Roam, about how a solutions mindset in leadership drives business impact. Lexi shares her journey from solutions engineering to senior leadership, emphasizing how solutions-oriented professionals are reshaping GTM strategies. She discusses the value of aligning teams, breaking silos, and focusing on consistent customer value. Lexi also highlights her work at Roam, where frictionless, self-guided buying experiences redefine customer empowerment and satisfaction

Jump into the conversation:

(00:00) Welcome to the Episode

(01:00) Lexi’s career journey: From IBM to Yext and Roam

(07:20) The power of a solutions mindset in leadership

(15:30) Real-life example: Turning around a difficult client relationship

(21:45) Aligning teams and breaking silos with solutions thinking

(28:00) Redefining go-to-market with self-guided buying experiences

(35:10) The impact of monthly value models on customer engagement

This episode is sponsored by TestBox. Please visit www.testbox.com to learn more!

This episode originally premiered on The New GTM Playbook. Watch the original: www.testbox.com/gtm

Watch This Episode on YouTube: https://youtu.be/Irlw-fE3iJE

Follow Lexi on LinkedIn: https://www.linkedin.com/in/lexi-bohonnon-818b4418/

More from The GTMshift: www.gtmshift.com

Subscribe to the newsletter: https://gtmshift.substack.com/

Follow James on LinkedIn: https://www.linkedin.com/in/jameskaikis/

  continue reading

6 episodes

All episodes

×
 
Loading …

Welcome to Player FM!

Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.

 

Copyright 2025 | Privacy Policy | Terms of Service | | Copyright
Listen to this show while you explore
Play