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Back to Basics: Why GTM Fundamentals Beat the Latest Trends with Bart Fanelli

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Manage episode 508412786 series 3681852
Content provided by James Kaikis. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by James Kaikis or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Bart Fanelli shares how operational discipline and Go-To-Market fundamentals drove hyperscale at Splunk and OutSystems. Learn why going back to basics beats chasing the latest trends in this engaging conversation about sustainable go-to-market strategies.

Jump into the conversation:

(00:00) Welcome to the Episode

(02:19) Hyperscale journey: Growth at Splunk and OutSystems

(05:05) Why companies avoid fundamentals

(13:51) Full lifecycle teams at Splunk

(25:13) The board-to-ground level disconnect

(32:07) AI and the future of go-to-market

This episode is sponsored by TestBox. Please visit www.testbox.com to learn more!

Watch This Episode: https://youtu.be/keM9YTDkoeI

Follow Bart on LinkedIn: https://www.linkedin.com/in/bartfanelli/

More from The GTMshift: www.gtmshift.com

Subscribe to the newsletter: https://gtmshift.substack.com/

Follow James on LinkedIn: https://www.linkedin.com/in/jameskaikis/

  continue reading

3 episodes

Artwork
iconShare
 
Manage episode 508412786 series 3681852
Content provided by James Kaikis. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by James Kaikis or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Bart Fanelli shares how operational discipline and Go-To-Market fundamentals drove hyperscale at Splunk and OutSystems. Learn why going back to basics beats chasing the latest trends in this engaging conversation about sustainable go-to-market strategies.

Jump into the conversation:

(00:00) Welcome to the Episode

(02:19) Hyperscale journey: Growth at Splunk and OutSystems

(05:05) Why companies avoid fundamentals

(13:51) Full lifecycle teams at Splunk

(25:13) The board-to-ground level disconnect

(32:07) AI and the future of go-to-market

This episode is sponsored by TestBox. Please visit www.testbox.com to learn more!

Watch This Episode: https://youtu.be/keM9YTDkoeI

Follow Bart on LinkedIn: https://www.linkedin.com/in/bartfanelli/

More from The GTMshift: www.gtmshift.com

Subscribe to the newsletter: https://gtmshift.substack.com/

Follow James on LinkedIn: https://www.linkedin.com/in/jameskaikis/

  continue reading

3 episodes

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