#12 Why Most Behavior Change Efforts Fail – And How To Do It Right Let’s Check In podcast

#12 Why Most Behavior Change Efforts Fail – and How to Do It Right

7d ago 32:53

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Professor Liam Smith

In this episode, we explore how understanding human behaviour can unlock more effective environmental action.

Joining us is Professor Liam Smith, Director and Co-founder of BehaviourWorks Australia, one of the nation’s leading voices on behaviour change research. With more than 600 projects across government, industry, and the non-profit sector, Liam offers a grounded, research-driven lens on why change is so difficult - and how to do it better.

We dive into:

Why uncertainty holds us back - and how to move forward
Behavioural shifts needed for environmental and societal resilience
How behavioural frameworks can help communities take meaningful climate action

Liam delivers science-backed strategies to build a more sustainable, connected future. His insights bridge the gap between research and real-world application empowering decision-makers to create lasting, measurable change.

Want more?

If you’re inspired by our discussion with Professor Liam Smith, be sure to follow him on LinkedIn for more insights.

For a deeper dive into behaviour change and sustainability, don’t forget to check out his edited book, Inspiring Change: How to Influence Behaviour for a Better World.

Stay connected with the Let’s Check In Podcast on Instagram, Facebook, LinkedIn, and TikTok for conversations that help you navigate the messy middle of modern life.

13 episodes