Chris Lavoie sits down with Greg Portnoy, founder and CEO of Euler, to unpack the secrets of successful SaaS partnerships. Greg, a veteran with over a decade of experience in building partnership programs, shares his journey from selling TVs at Best Buy to revolutionizing the partnership management space. The conversation delves into Greg's motivations for creating Euler, a groundbreaking platform designed to solve the pain points he experienced firsthand in the industry. Listeners will gain valuable insights into the challenges of modern partnership management and how Euler addresses them through innovative features like Deal Flow AI and bi-directional partnership tracking. Greg also discusses his unexpected rise as a thought leader on LinkedIn and how it has fueled Euler's growth without traditional marketing tactics. This episode is a must-listen for anyone looking to understand the future of partnerships and how to build scalable, measurable programs that drive real business value.

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Learn more about Partnership Mastermind https://partnershipmastermind.com/

Connect with Chris on LinkedIn https://www.linkedin.com/in/chris-lavoie-phd-aaaa4111b/

Chris Lavoie is a leading voice in B2B SaaS partnerships, known for building programs that deliver real, measurable results. As the founder of Partnership Mastermind, he equips professionals with actionable tools, training, and mentorship. After building multiple partnership programs, he launched Partnership Mastermind.