How do you take a financial advisory firm to the next level without losing its culture?

In this episode of High Performance Financial Advisor, we’re joined by Josh Mersberger, Managing Principal, Partner at Merit Financial Advisors.

Josh and his brother bought a controlling share in their family business back in 2014, and since then, they’ve scaled it into a major player in the wealth management space, competing with the biggest firms in the industry.

Josh shares how they levelled up the business across people, technology, and marketing, and what led them to complete a merger with Merit.

He also breaks down what it really means to be a high-performing financial advisor today, what young advisors need to focus on to get hired, and how AI is reshaping the industry.

If you’re a financial advisor looking to grow your business, this episode is packed with actionable insights.

Covered in this episode:

• The growth journey from a family firm to a $20 billion RIA.
• How to get your financial advisor business acquired.
• What skills and traits young financial advisors are being hired for right now?
• What will AI replace in the financial advisory industry?
• The free giveaway strategy that boosted referrals from 1-2 a month to 5-6 a week.
• Staying motivated through the ups and downs of financial advising.
• How to create a culture that drives performance.
• And much more…

LEARN MORE

Radium Search - https://radiumsearch.com/

Merit Financial Advisors - https://www.meritfinancialadvisors.com/for-advisors/

CONNECT

Tony Bates on LinkedIn - https://www.linkedin.com/in/tonybates/

Josh Mersberger on LinkedIn - https://www.linkedin.com/in/josh-mersberger/

LISTEN

Spotify - https://open.spotify.com/show/0xmUJfkTaCbnXLr1nxBsWG?si=2b3060f5bc03472d

Apple Podcasts - https://podcasts.apple.com/us/podcast/high-performance-financial-advisor/id1822236674

YouTube - https://www.youtube.com/@RadiumSearchUS