Welcome to The Sales Transformers Podcast, where Sales and Business Unit Leaders learn to ignite rapid change! Struggling to shift your sellers’ behaviours as rivals surge ahead? Need a Seller Experience that drives rapid results? We’re Chris and Matt, seasoned pros from Sales Growth Team and we’re joined by stellar guests. No academic fluff—we’ve walked in your shoes, and we’re here to help you turn cynical sellers into revenue powerhouses and make best practice your practice. Learn from our billion-dollar global sales turnarounds—our wins, our mistakes, and proven strategies to crush resistance and spark transformation. Each episode delivers actionable tactics, from boosting seller motivation to mastering rapid behaviour change in a fast-changing world. Ready to transform your team?