➡️ Summary ➡️

In this conversation, Adam Erstelle shares his journey of building Cyfuno Labs and its Teams Connector app for Salesforce. He discusses the challenges of bootstrapping, the importance of market validation, and effective marketing strategies. Adam emphasizes the need for constructive feedback and the significance of community engagement in the Salesforce ecosystem. He also touches on pricing strategies and the future of ISVs in the Salesforce landscape, offering valuable insights for aspiring entrepreneurs.

➡️ Guest ➡️

Adam Erstelle https://www.linkedin.com/in/adamerstelle/

Cyfuno Labs https://cyfunolabs.com/

➡️ Takeaways ➡️

Building apps that benefit the community is essential.

Empowering administrators can unlock numerous use cases.

Market validation is crucial before product development.

Constructive criticism is more valuable than positive feedback.

Bootstrapping allows for control but comes with challenges.

Engaging with community forums can drive customer acquisition.

Pricing strategies should be informed by customer feedback.

Navigating the Salesforce ecosystem requires early discussions with Salesforce.

Surrounding yourself with experienced peers can provide valuable insights.

The future of ISVs may involve balancing AI with human connection.

➡️ Youtube ➡️

Watch this episode on our Youtube channel

➡️ Keywords ➡️

Keywords

Cyfuno Labs, Teams Connector, Salesforce, AppExchange, Marketing Strategies, ISV, Customer Acquisition, Bootstrapping, Pricing Strategies, Community Engagement

➡️ Hashtags ➡️

#appexchange #salesforce #microsoft

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