This week, on Jim Fielding and Friends, Jim is joined by Oana Leonte, the Founder & Editor-in-Chief at unmtchd. Her company is a media platform decoding the business of brand and translating cultural insight into systems that scale.

Oana sits down with Jim to discuss the path less travelled:

Leaving corporate (and your job + safety net).

The reason? To achieve a balance in life that few get. The synchronicity between what you're doing, what you're good at, and what you like.

Episode Highlights:

0:00 – Welcome and introduction to Oana

2:56 – How Jim and Oana met

7:23 – Diving into “the journey”

8:04 – Building your own brand

10:12 – From “different” to Unmatched positioning

13:22 – Hardest part of the transition

16:48 – “Disney deprogramming” & imposter syndrome

24:15 – Growing up (fast) as an entrepreneur

26:39 – Multi-hyphenate authenticity vs titles

35:03 – Biggest surprise of year one

36:30 – Rediscovering self before strategy

42:13 – Bad Bunny case study: roots → global demand

51:30 – Wrapping up + contact Juana

52:17 – Mic-drop advice: be faithful to your unmatched essence

55:02 – Gratitude & sign-off

57:11 – Outro + subscribe/reminder

CONNECT WITH JIM FIELDING

LinkedIn: https://www.linkedin.com/in/jimfielding/

Website: https://www.hijimfielding.com/

CONNECT WITH OANA LEONTE

Website: https://theunmtchd.com/

LinkedIn: https://www.linkedin.com/in/oana-leonte